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STRATEGY • SOCIAL • PAID • CONTENT • AUDIENCE RESEARCH

01 / 08 — The Customer Value Journey

Awareness

What are we doing to get them aware?

Nespresso — What Else?
02 / 08 — The Customer Value Journey

Engagement

What are we doing to engage them?

Duolingo — 30M views on a notification
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03 / 08 — The Customer Value Journey

Subscribe

What are we doing to get them subscribed?

Gymshark — newsletter popup, 10% off opt-in
04 / 08 — The Customer Value Journey

Convert

What turns their interest into action?

Apple — Count on Apple Pay
05 / 08 — The Customer Value Journey

Excite

What keeps them excited about the brand?

Ken Block's Hoonicorn — Chris Harris mid-scream
06 / 08 — The Customer Value Journey

Ascension

What else can we offer them?

Tesla — Full Self-Driving, the post-purchase upgrade
07 / 08 — The Customer Value Journey

Advocate

How do they become champions of the brand?

Patek Philippe — you merely look after it for the next generation
08 / 08 — The Customer Value Journey

Promote

What gets them referring others?

Old Spice — Isaiah Mustafa, pitching everyone watching
Trusted by ambitious teams.
Simplify
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Simplify
Couture Horses
Shopify
Audi
TikTok
MUSE+
Client
BIZOS CAVALLO
OpenAI
Keller Williams
Snapchat
eRealty Advisors
Client
FOCA Italian Street Food
Notion
Ableton
Zoom
“The Media Tribe has been there for me time after time again. Thank you Nick and team for all of the hard work.”
Portrait of Anthony Forte
Anthony ForteFounder, Quintessential Mortgage Group

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Tell us about the brand, the goal, and the timeline. We will tell you the smartest way to spend the next ninety days.